Drastically improve conversion rates by adding our urgency plugin to your store!

Zach Lukaszek, co-Founder of Ships-A-Lot

Zach Lukaszek is a former PhD student turned entrepreneur who enjoys writing about eCommerce, business, and programming.


bird@shipsalot.com

Zach Lukaszek, co-Founder of Ships-A-Lot

Zach Lukaszek is a former PhD student turned entrepreneur who enjoys writing about eCommerce, business, and programming.


bird@shipsalot.com

Drastically improve conversion rates by adding our urgency plugin to your store!

conversion rate, conversions, Customers, ecommerce, JavaScript, liquid, optimization, shopify, web development -

Foreward


This plugin will take about 5 minutes to set up. This is designed for Shopify stores that want to create an increased sense of urgency or scarcity for their stores products. The countdowns, inventory and time, are both fake and do not impact your store in any way.

Example


Below is an embedded example of this tool at work. It has been slightly modified to function on this blog article, since article pages do not contain the necessary liquid data for the plugin to work. The code for the actual plugin is in the next section, along with installation instructions.



Our amazing product.

(With plugin)


12.99
This fantastic product will do that thing you've always wanted products to do! Everyone loves it and you're a bad person if you don't buy it because list of silicon valley buzzwords for being environmentally friendly.

Implementation


There are three steps to this implementation:

1) Copy the code into a new Shopify snippet.
2) Set the location that you want the plugin to load at.
3) Include the snippet on your Shopify product file.

1) Copy the following code into a new snippet on your Shopify store.





Check out the demo below:

shopify customer account type

2) Identify where the plugin should load.

For this step, you need to set the liquid variable location_id to the HTML id of wherever you'd like the plugin to load. See the demo below:

shopify customer account type

3) Add an include for the snippet in products.liquid

Navigate to products.liquid and include the snippet on a new line at the beginning of the file. Check out the demo below:

shopify customer account type

Features


This plugin also features a couple of customizable features. This section goes over the various settings available in the top of the code.

1:  {{ '//ajax.googleapis.com/ajax/libs/jquery/1.11.0/jquery.min.js' | script_tag }}   
2:   {% assign location_id = "" %}  
3:   {% assign use_timer = true %}  
4:   {% assign use_stock_counter = true %}   
5:   {% assign use_price = true %}   
6:   {% assign starting_time = 22 %}   
7:   {% if product.available == false %}  
  1. Loads the required jQuery plugin. Ignore this line.
  2. Sets the load location. See above for demonstration. 
  3. Enables (true) or disables (false) the timer.
  4. Enables (true) or disables (false) the inventory countdown.
  5. Enables (true) or disables (false) the fake price reduction.
  6. The amount of time to load on a user's clock, in minutes, the first time they visit the page.
  7. Disables the plugin in the event the particular product cannot be sold.

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